00:00 Introduction12:55 Defining Customer Experience and its Relationship with Brand25:30 The Role of Retail Stores in Customer Experience31:19 The Impact of Product Information on Customer Experience36:26 Educating Customers and Pre-Purchase Support42:42 AI for Customer Support45:35 Creating Video Content for Customer Education48:52 The Importance of Trusting Your Gut53:36 Funnels in Marketing and Business01:05:00 Balancing Discounts and Brand Value01:08:49 The Impact of Pricing and Offer Positioning01:10:17 Testing Messaging and Perception



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